The ‘White’ colour is a white primer that is printed as a base coat on the packaging. If the ‘White’ colour is fully covered in magenta, your packaging will be primed and printed all over with your artwork. You can create special areas by changing or removing the colour of specific areas.

The benefit of transparent areas is that you can accentuate your product even better with the chosen clear window. Your customers can get a good look at your product before buying. To incorporate a transparent window into your pouch, simply remove the specified area on the ‘White’ layer.

Metallic areas add shine to your packaging and make it visually appealing. Create metallic areas by removing the surface to appear metallic on the ‘White’ layer. All areas that are not coloured magenta on the ‘White’ layer will appear metallic on your packaging.